Qiddiya Investment Company (QIC), backed by Saudi Arabia's Public Investment Fund (PIF), has announced the appointment of Abdullah bin Nasser Al-Dawood as a Board Member and the Managing Director of QIC's board of directors.

With a wealth of industry experience, Al-Dawood brings expertise in navigating complex enterprises and leading transformation and growth journeys. Formerly the CEO of Seera Holding Group, he orchestrated the company's transformation program, shifting its operations from offline to a digitally-centered organization.

Furthermore, Al-Dawood holds the position of Chairman at Saudi Entertainment Ventures (SEVEN), a PIF-held entity dedicated to advancing the Kingdom's entertainment sector in alignment with Vision 2030. In his new capacity, he will collaborate closely with the board of directors and work in conjunction with the executive management, led by Philippe Gas, Qiddiya's CEO. This strategic appointment signifies Qiddiya's commitment to propelling its ambitious gigaproject, which is poised to become a remarkable center of entertainment, sports, and the arts in Saudi Arabia.